I have been a few times to the Kingdom of Saudi Arabia for business and pleasure and more recently to Jeddah, the Taif mountains, the Red Sea  and Al Ula. There is still a lot to do but some things are for now moving very fast and in the right direction. As Richard Quest from CNN said: “I have seen countries change before, but I don’t think I’ve ever seen anything quite like the change taking place in Saudi Arabia. It is not like the fall of Soviet Europe, nor the upheaval recently witnessed in Sri Lanka. Saudi’s change is deliberate, deep-reaching and dramatic,”